In recent years, the financial YouTube scene has become one of the most accessible and engaging places to learn about money. Whether you’re looking to master budgeting, understand pensions, or explore the broader economy, there’s no shortage of creators out there offering guidance.
But if you’re based in the UK, it can be hard to sift through the noise. Much of the content is aimed at American audiences, filled with unfamiliar platforms and irrelevant tax advice. That’s why we’ve pulled together this list of the 12 best financial YouTube channels for UK viewers in 2025 — combining accessibility, educational value, and regional relevance.
From grounded experts to data-driven educators and entertaining economic breakdowns, these are the creators we think are worth your subscription this year.
12. James Shack
James Shack is a financial planner by trade, and it shows in the level of thought and clarity that goes into his videos. His channel focuses on breaking down complex financial concepts into practical lessons that you can apply to your own money.
What stands out most is his use of real-world comparisons — such as pitting different investment strategies against each other and modelling long-term results. This kind of side-by-side analysis is incredibly helpful if you’re the type of person who wants to see what would happen if…. James’ calm, thoughtful presentation style and well-researched content make this a highly useful channel for anyone taking a more considered approach to investing and personal finance.
11. Patrick Boyle
Patrick Boyle might be based in the US now, but his perspective remains distinctly Irish and sharply analytical. As a hedge fund manager and university professor, Patrick brings a rare combination of deep expertise and dry humour to topics that can often feel dense and inaccessible. His short videos cover what’s happening in financial markets right now, while his longer-form content dives deep into areas like corporate finance, hedge fund strategies, and economic trends. Patrick’s channel is a great choice if you’re looking to go beyond surface-level finance and gain a better understanding of what drives the financial world — all with a bit of wit along the way.
10. How Money Works
While not UK-specific, How Money Works earns a spot on this list because of its superb production value and wide-ranging, evergreen topics. This channel does a fantastic job of explaining the systems behind the money — from how private equity firms operate, to what CEOs actually do, to how inflation impacts different areas of the economy.
The visuals are slick, the scripts are tight, and the lessons are relevant no matter where you’re based. For viewers who want to understand the bigger picture — beyond personal budgeting — this is a valuable resource. It’s the kind of channel that teaches you how the machine works, so you can better navigate it.
9. PensionCraft
PensionCraft has become one of the most trusted financial YouTube resources for people looking to build real investing knowledge — especially within a UK context. The channel has been running for nearly a decade, and its library of content is as deep as it is detailed. What sets PensionCraft apart is the nuanced focus on UK pensions, investment accounts like ISAs and SIPPs, and strategies that favour evidence over emotion. If you’re serious about learning the mechanics of long-term investing — and you’re tired of being bombarded with “hot stock” tips — this channel is for you. The videos are well-structured, easy to follow, and ideal for people who want to build wealth slowly and sustainably.
8. Toby Newbatt
Toby’s channel offers a calm, clear voice in a noisy space. He focuses on reviewing and comparing various UK financial products — from ISAs to pension providers — while also sharing thoughtful commentary on the economy and personal finance trends. What makes Toby particularly useful is how he explains why a financial product might or might not be right for you, based on your own goals and stage in life. There’s no hype or sales pitch here — just honest, well-researched content. His perspective feels very grounded, and his videos are great for people trying to make smarter, more informed decisions with their money.
7. Richard J Murphy
Richard J Murphy is a political economist and former chartered accountant with decades of experience — and it shows. His channel blends macro-level economic insight with fierce commentary on tax policy, corporate regulation, and social inequality. He’s not afraid to speak plainly or critically, especially when tackling the failures of financial systems and political leadership. What makes his content stand out is the mix of academic rigour and real-world relevance. Whether he’s discussing tax justice, public investment, or financial transparency, Richard delivers content that’s both thought-provoking and accessible. It’s a fantastic channel for anyone interested in how economics shapes society — and what we can do to fix it.
6. The Plain Bagel
While not based in the UK, The Plain Bagel — hosted by Canadian portfolio manager Richard Coffin — remains one of the most consistently valuable finance channels on financial YouTube. His content strips away the fluff and jargon, offering straight-talking financial education for viewers at any stage of their money journey. What sets The Plain Bagel apart is the emphasis on rational, evidence-based investing. You won’t find get-rich-quick schemes here — just well-researched, calmly delivered explanations of everything from market bubbles and ETFs to behavioural finance and risk. Even though it’s not UK-specific, the universal principles he teaches are deeply applicable. It’s a brilliant channel to help you build a foundational understanding of how investing really works — and avoid the common traps.
5. The Compounding Investor
The Compounding Investor is an excellent case study in what consistent, long-term investing can really achieve. This channel follows the journey of a self-proclaimed “average person” who’s spent more than a decade regularly investing his spare income — and documenting the results along the way. He shares updates on his Premium Bond returns, ISA dividends, and overall portfolio performance, giving viewers a real-world example of how the power of compounding plays out over time.
The appeal lies in the simplicity and transparency: there are no gimmicks, just an honest reflection of what happens when you stick to a plan. It’s especially inspiring for viewers who want to see proof that small, regular habits can build real wealth.
4. Caleb Hammer
You might know Caleb Hammer from viral clips of his “Financial Audit” show — and for good reason. His channel offers a unique blend of entertainment, financial education, and raw human psychology. Each episode sees Caleb interview a guest who’s struggling financially, often unpacking years of poor decisions, denial, or bad luck. While the show can sometimes be chaotic, it’s also incredibly insightful.
Watching people confront their habits, spending, and excuses is an intense but valuable reminder of how easily money problems can spiral. While Caleb is based in the US, the lessons are universal — and often hit uncomfortably close to home. It’s personal finance education through a deeply human lens.
3. Sasha Yanshin
Sasha Yanshin brings a unique tone to the world of financial YouTube — often mixing clear-headed financial analysis with a healthy dose of justified frustration. His videos regularly tackle economic issues both in the UK and globally, with a focus on how financial and political systems are failing ordinary people.
What makes Sasha stand out is the sense of urgency and emotion that runs through his content — it’s not just education, it’s a call to pay attention. He’s also recently launched a second channel focused entirely on UK-specific financial issues, giving local viewers even more targeted insight. If you like your financial content to have sharp teeth and real passion, Sasha Yanshin delivers it in spades — while still backing everything with data and logic.
2. Damien Talks Money
Damien’s channel is one of the best all-rounders in the UK personal finance space. He covers everything from financial product reviews and budgeting tips to macroeconomic commentary and future trend speculation — all with clarity and personality. What makes Damien so engaging is that he doesn’t pretend to have all the answers. His content often shows him learning alongside the viewer, digging into topics with curiosity and transparency. Whether he’s unpacking how credit cards work or discussing the broader state of the economy, he approaches it with a mindset of empowering people with knowledge. It’s this authenticity and range that makes Damien Talks Money one of the most accessible and trustworthy channels for UK viewers in 2025.
1. Garys Economics
In recent years, Gary’s Economics has gone from niche to nearly mainstream status in the UK. After a series of high-profile appearances on national TV and political panels, Gary’s honest, unfiltered take on economics has struck a chord. His background as a trader gives him a rare combination of real-world experience and analytical insight, and his story — making millions betting against national trends before turning to economic reform — is as compelling as his commentary.
What makes Gary’s content essential is his ability to connect financial systems with real-world impact. He talks openly about the UK’s broken economic model, the challenges of inequality, and the need for reform. He doesn’t just explain what’s happening — he asks why it’s allowed to happen, and what we can do about it. For viewers looking to not only understand finance, but to challenge it, this is essential viewing.
Final Thoughts
Each of these channels brings something different to the table — whether it’s financial product breakdowns, deep economic insight, relatable budgeting advice, or just a much-needed reality check. If you’re in the UK and want to take control of your financial future, subscribing to just a few of these financial YouTube content creators could make a huge difference.
And if you’re looking for even more grounded, honest guidance in your inbox — from someone walking the same road — don’t forget to subscribe to the Smart Pounds newsletter.